Social Media Ad with video (EN)
DAZ.online Facebook Ad with video
TEXT
Form of address: When addressing our fans directly, we use the first form of address; we would ask you to bear this in mind in your contributions.
Headline: max. 25 characters incl. spaces.
Primary Text: max. 125 characters incl. spaces. (Texts with more than 125 characters are truncated, the text field may have to be expanded by the reader first).
Link description: optional, max. 30 characters incl. spaces
Text format: e-mail text/TXT/RTF, DOC(X) or PDF
VIDEO
File format: MP4 / MOV / AVI / FLV
Aspect ratio: 1 : 1
Recommended video resolution: the higher, the better
Video length: max. 2 minutes
LINKS
Only one link with a call-to-action button can be included.
Links to prescribing information according to the “Heilmittelwerbegesetz” (HWG) can be included in the primary text.
DEALING WITH FACEBOOK COMMENTS
Facebook posts can be commented on by logged-in Facebook users. In addition to high-quality insights into the thinking and working world of the target group, you can also recieve critical reactions. Facebook is understood and used by us as a medium for dialog, so no comments will be deleted unless they violate applicable law or morality or contain offensive content. You are free to reply to Facebook comments on your post on your behalf.
ADVERTISING GUIDELINES
Please observe the Facebook Advertising Policies when creating texts and image materials! If the advertising guidelines are not met, Facebook may reject your ad.
REPORTING
If you wish, you can recieve all the statistics that Facebook provides us with about your post.
BOOKING AND DELIVERY DEADLINE
14 days before publication
DELIVERY ADDRESS
digital@deutscher-apotheker-verlag.de
Please send us only text and image material that has already been approved for publication. Corrections due to content modifications will be made without charge, each additional correction will be charged with 350 € (plus VAT, not eligible for AE).
EXAMPLE
PTAheute Social Media Ad with video
Facebook Ad + Instagram Ad
In addition to the PTAheute Facebook, there is a PTAheute Instagram Ad.
TEXT
Form of address: When addressing our fans directly, we use the first form of address; we would ask you to bear this in mind in your contributions.
Headline: max. 25 characters incl. spaces
Primary text: max. 125 characters incl. spaces. (Texts with more than 125 characters are truncated, the text field may have to be expanded by the reader first).
Link description: optional, max. 30 characters incl. spaces
Text format: e-mail text/TXT/RTF, DOC(X) or PDF
VIDEO
File format: MP4 / MOV / AVI / FLV
Aspect ratio: 1 : 1
Recommended video resolution: the higher, the better
Video length: max. 2 minutes
LINKS
Only one link with a call-to-action button can be included.
Links to prescribing information according to the “Heilmittelwerbegesetz” (HWG) can be included in the primary text.
DEALING WITH FACEBOOK COMMENTS
Facebook posts can be commented on by logged-in Facebook users. In addition to high-quality insights into the thinking and working world of the target group, you can also receive critical reactions. Facebook is understood and used by us as a medium for dialog, so no comments will be deleted unless they violate applicable law or morality or contain offensive content. You are free to reply to Facebook comments on your post on your behalf.
ADVERTISING GUIDELINES
Please observe the Facebook Advertising Policies when creating texts and image materials! If the advertising guidelines are not met, Facebook may reject your ad.
REPORTING
If you wish, you can receive all the statistics that Facebook provides us with about your post.
BOOKING AND DELIVERY DEADLINE
14 days before publication
DELIVERY ADDRESS
digital@deutscher-apotheker-verlag.de
Please send us only text and image material that has already been approved for publication. Corrections due to content modifications will be made without charge, each additional correction will be charged with 350 € (plus VAT, not eligible for AE).
EXAMPLE